ABSTRACT
The economic condition of a nation is simply linked to the health state of its people. Good
health condition is most crucial prerequisites for human productivity, which in constitutes
society's overall development. People consider their health to be the most important factor in
determining their level of well-being. It is a valuable tool for a country's pursuit of its
development objectives. It improves economic growth and increases worker productivity. It is
essential in supporting government initiatives to guarantee the public's access to and
availability of health care services. This article aims to determine Punjab's health insurance
knowledge and the factors influencing the awareness for health insurance. Descriptive
statistics and factor analysis have been used for data analysis.396 samples were selected for
the sample based on convenience. According to the study, the majority of people are aware of
health insurance.
Keywords: Awareness, willingness, Association, health insurance